The RTO Return-to-Origin Crisis
Selling high-ticket leather jackets and handcrafted bags across Pakistan, Lahore Artisan Leather was plagued by fake orders and customers refusing parcels upon delivery. At a 34% return-to-origin (RTO) rate, courier return penalty fees were destroying their marketing ROI and profit margins.
- 34% of shipped orders returned undelivered with heavy courier return fees
- Repeated fake orders from bogus phone numbers and incomplete street addresses
- Tens of thousands in monthly marketing spend wasted on unverified impulse buyers
They required an automated fraud prevention system that verified customer intent before goods were dispatched from their workshop in Lahore.
Automated Protection & Margin Recovery
ZEDOT's built-in COD Fraud Shield was activated with one toggle. The engine automatically analyzed incoming customer addresses, flagged high-risk geographic anomalies, and prompted unverified buyers with quick 1-click confirmation.
- COD return rate plummeted from 34% to 5.8% within the first 30 days
- Saved over PKR 420,000 in avoided courier return fees in a single quarter
- Average order delivery completion increased from 66% to 94.2%
With fake orders filtered out before dispatch, the workshop only crafts and packages products for genuine paying customers.
"A truly forward-thinking team. Their predictive analytics gave us clarity and confidence in every decision.”